Social Media

Boost your business with expert tips and articles on social media. Discover now and up your game. #SocialMediaMarketing

Starting Up: Small Business Social Strategies

Starting Up: Small Business Social Strategies

Today’s consumers are more active on social networks than ever before and this trend shows no sign of slowing. As your small business begins to develop its social media marketing strategy, you want to know who your target audience is, where you can best reach them on social media. Then, you reach one of the most difficult obstacles: content. What type of content should we be sharing and how should we share it. Focus on these three things and starting up your small business’s social media presence will hit the ground running.

How Social Media Creates a New Generation of Brand Ambassadors

In advertising, word of mouth is king. For years, companies relied on word of mouth to create a strong and loyal customer base for their brand. Before the Internet and social media, “word of mouth” was a more literal term,…

IFTTT – The Ultimate Internet Automation Tool

The creators of IFTTT observed the digital world of the internet around them, and realised how they could make things simpler for a user to collect, share & collate information across social platforms with ease. The way that this is achieved is through “triggers and actions” chosen by the user.