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How to Sync Mobile Development Teams with Kotlin Multiplatform

August 13, 2020

The use of mobile apps is increasing, and the demand for app development is contributing to its growth. For example, Statista estimated that by the end of 2021, 73% of e-commerce sales will take place on a mobile device. And, this high demand is not only related to e-commerce. Mobile app demand is also growing because of a very competitive marketplace. Consequently, mobile app development is in its major growth stage, and there needs to be a better way to build apps faster and more efficiently.

In mobile app development, the main challenge for developers is whether the app should be built for native or cross-platform frameworks. The best way to solve this dilemma is to test both of them using the Kotlin Multiplatform approach. Teams can easily synchronize and deliver apps for different platforms simultaneously with this method.

How to Make Your Blog Posts SEO Friendly

August 11, 2020

Back in 1996, Bill Gates wrote his famous article “Content Is King”, and this title became one of the most quoted phrases ever. It’s astonishing that more than two decades later, this still implies as the content is among the most powerful tools for building brand awareness, driving traffic to your website, and attracting your customers’ attention, among many other things. The key is in producing relevant, quality content that people want to read, and offer them useful and helpful information, and entertain them at the same time. Still, no matter how great your content is, and how much your target audience can benefit from it, you need to promote it and make sure that it can easily be found. SEO is the best strategy that can help you reach your target audience and boost your site traffic.

14 Simple Ways to Boost SEO on Your WordPress Website

August 11, 2020

Every web-based company wants to stay ahead in the competition and earn handsome revenues every day. This depends on their site’s ranking in Google & other search engines. The higher the ranking of websites, the more business opportunities they are likely to get.

A website with a low SEO ranking is worthless for its owner as it fails to attract sufficient audience and business opportunities. Every day, SEO professionals all over the world try to promote the ranking of websites on the web. But, only a few of them get the desired success. So, what are the effective ways to enhance the visibility of WordPress websites on the web?

Top Seven Techniques to Writing a Successful Ebook

August 10, 2020

Top Techniques to Writing a Successful Ebook

Producing a successful ebook isn’t a child’s play. But it does generate multiple leads for your webpage. More than 50% of B2B businesses are incorporating ebooks into their content marketing campaigns. It’s also a dynamic way to promote your website and expand your business. You can get more subscribers with the help of a successful ebook launch. As Amazon Kindle has made self-publishing convenient, there are more e-authors now than ever. It’s become an essential source of online income for many courageous entrepreneurs.

Ebook content marketing is beneficial for bloggers in multiple ways. The inclusion of clickable links in ebooks makes them more interactive and user-friendly; this digital form of literature doesn’t always feel like a sales pitch to the readers. The lack of direct advertisements makes ebooks better suitable for the subtle art of inbound marketing. People find it much easier to study and navigate through an ebook. They can download a PDF and can browse it even when there’s no internet connection. Some would even say that producing ebooks is more comfortable than writing blogs.

There are inevitable mistakes you must avoid if you’re trying to develop your first ebook. We can better understand this “mistakes-to-avoid” in the form of simple questions. Is there an audience for the ebook you’re writing? If something similar and popular is in the market, it’s better to stay away from such tough competition. Are you doing enough promotion?

Many well-established authors fail to attract an audience because of their poorly-designed marketing strategy. Does the ebook look attractive at the first look? The book needs editing and appropriately designed if you want it to be successful. Write something which appeals to a specific target audience. Now, let’s skim through some essential tips for writing a well-received ebook.

Your first ebook won’t necessarily turn you into an acclaimed, internationally-recognized author. But it would help if you tried to write the perfect thing possible. The seven steps of e-penmanship are:

Why Securing APIs Is a ‘Must’ with Modern Cyber Security

August 9, 2020

An API (application programming interface) is the software intermediary that lets two applications talk to one another. For instance, if you have ever seen a website displaying a Google Maps object, the website will be using the Google Maps API for embedding that map object. If an API such as this didn’t exist, any developer wanting a map on their website would have to build their own interactive maps using their own mapping data. The same is true with mobile apps that, for example, use the camera of your smartphone for taking images or videos. If the right APIs were not made available to developers, this process would be significantly more complex and non-user friendly.

Because APIs are used for transferring data and connecting services, they are also crucial from a security perspective. An API that is hacked or otherwise exploited can result in massive critical data breaches of personal, financial, and other information. Securing an API is therefore absolutely critical. Unfortunately, proper cyber security is not always something that’s taken as seriously as it should be when it comes to APIs.

As with many of the features targeted by cyber attackers, everything that makes APIs useful also makes them good targets for hackers. They are publicly available, standardized and ubiquitous, efficient, easy to use, flexible, and very well documented.