It is hard to comprehend the impact good Facebook advertisement can have. With an average of 1.5 billion daily users, the marketing value of the platform is increasing every week. However, this is hardly new, and there are millions of businesses and personal pages battling it out to have their ‘like ads’ seen. Whilst throwing money at your adverts may seem advantageous, you’re not guaranteed to be successful. … [Read more...]
How to Advertise to the Right People
Every product has an audience. If you’re selling lawn mowers, you target the men. If you’re selling mascara, you target the women. Some services are sold to older individuals, and other services are sold to renters. To do well in any business, you need to know how to advertise and how to do it well. Advertising can connect you to people who can help your company or product progress further. The key is finding out how to connect to those people. … [Read more...]
How to Deal with the Problem of Duplicate …
The problem of canonical or duplicate pages is a big issue, which SEO services must handle with advanced care and strategy making. It happens that what the human eye can detect easily as two different pages cannot be detected in the same way by the artificial intelligence of a computer. That is why the crawlers in the search engines fail to detect the two similar product pages as different, and often identifies them to be duplicate content thereby creating a lot of confusion. The users get … [Read more...]
Best Ways Franchise Businesses Can Use Dig …
The key appeal of running a franchise is the level of support that comes with the territory. From the already established brand with a strong reputation, the training provided by the corporate, and all the way to the business model that has already brought success to the brand’s doorstep, every franchisee has a mighty strong foundation for growth and recognition. Yet, with so much competition arising from everywhere, and more new brands showing up to earn the throne, even the most renowned … [Read more...]
5 Strategic Ways Through Which Social Medi …
For most of the business owners who are new to digital marketing, there is a general misconception that social media marketing is totally different from SEO and they are standalone entities with distinctive goals. However, in the modern world of marketing, SEO and social media marketing work together in order to create value for a brand and make it relevant to the audience. Any successful digital marketing strategy will do its best to combine both social media and SEO to work in a fine balance. … [Read more...]