If you want your apps to be used by a large mass, User Experience (UX) is everything. With millions of apps all around the world, the developers are trying their best to develop apps which deliver the best user experience.
As per a recent research, by Apple, USA; the mobile app user experience is a key factor in determining the success rate of an app. For enhancing its usability, it just pulled off those apps from its platform, which was sharing users’ location without their consent.
The user experience is not limited only to the interface, but overall how a user is feeling, behaving, and reacting to the application.
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12 Best Methods to Improve Your Mobile App User Experience
If you really want to improve your app performance, you must investigate what is causing those problems.
Solutions can only come when there is a problem. The mobile application development company is looking for creating user experiences which are healthy and can make a new mark in the market.
1. Stability and Reliability of Mobile App
The crashes in apps are often common. The rush hours often lead to a large traffic flow, and a great load is often difficult for the servers to manage. The stability and reliability often lose at rush hours, like when there is sudden news, you want to book an emergency ticket etc.
2. Faster UI
Your users will complain if the app is not fast, and this deteriorates the quality of the overall experience of a user over the app. You should always know that users are an impatient entity. Even the loyal users will complain about this and others may abandon the app.
3. Easy user interface
“I always love to read a book which is easy to understand”. If the user interface is difficult and complex your users will have a really terrible experience. If your competition is doing the same task with ease and in a simpler manner than you, there is hardly any chance that you can expect any traffic over your application.
4. Integration of other apps
If you are thinking that your app is only the lone in the world to solve all the problems of your users, then you are wrong. If there is no option for navigating to other apps, your users will not like it. The Twitter still runs because people love to tweet their feelings. Since they can’t share things outside of the Facebook network, this creates a win-win for twitter.
5. Light App: Saving Mobile Battery
Users are very sensitive when it comes to the performance of their mobile battery. If any app which is costing their battery more than it is required, it is a high chance that they may stop using that.
6. Built-in mechanisms
It’s always better to use mechanisms which are standard and are widely accepted. If your app uses mechanisms which are uncommon, and your user may not remember it. Then, he/she has to always refer to the “help” section which will prove to be of great issue in the user interface. Therefore, it is always better to use standard and native components. Secondly, your app should also be able to respond to upgrades and should upgrade automatically, i.e. from iOS 8 to iOS 9.
7. Mobile Display
The look is always determined by how it is displayed. The great apps always display it better than their competitors and win the market. Keeping mobile in mind, the developers should test them with the help of all the application testing tools like WebLOAD, Apache JMeter etc. to ensure it is functioning in a smooth way on all platforms.
8. User Communication
Communicating with the user is a wonderful way of enriching their experience and making them feel they are an important entity. If any time you are uploading images, loading, testing, making an update etc. which prevents the user from using the application for a given time, the users must be communicated for the inconvenience that has been caused.
9. Tackling Error Messages
Errors and Patches are common in an app, there may be corner areas in the app, where content has not loaded yet. Also, network issues, content is too heavy to load or results not displayed, for this there few things which can be done, like creating a display message of error and trying to reload.
A common way to fix is to report the issue generated, so columns can be added for doing the same. Options to reload the page like “Try reloading the page”.
10. Help: Using animations
Animations or any transitions that are used should be in the form of messages which can help the user complete the process which he/she started. Never overload your application with too many animations. It is better to keep them in help section where users will love to use them.
11. Navigation Tree Pattern
Almost all mobile platforms like Windows, Blackberry, Android, iOS have their own set of procedures. These guidelines and procedures help developers to know how to implement the navigation tree pattern. As in Android, the buttons are physical in nature, whereas, iOS use the navigation bars with embedded buttons. This leads to improve the mobile app user experience.
12. Feedback options
Generally, feedback forms as a channel to talk to users and to know what they are thinking, and, what reviews they have for the app; normally, the updates are the result of feedback to improve user experience by customizing and make it more user-friendly with a great interface.
The success of your mobile application depends on a few factors, and user experience forms the core of it.
The users must be made the supreme priority; ultimately you must fulfill their requirement. The display of the app matters the most, therefore, a proper spacing must be maintained while designing the layout of the app.
The content should always catch the attention of the users for holding the traffic. The must be easy to use, understand and user-friendly. Testing must be done before launching an app, and feedbacks must be taken with great concern, to bring latest updates to constantly improve the mobile app user experience.
It should always be kept in mind an application with great UX always captures the market.
Author bio: Jennifer Ruth is a mobile application and marketing expert, handle the iPhone app development service. She also has a great interest in the blog writing and to share her knowledge in the form of articles. Follow her on Facebook to get more news about her.