user experience Archives - RuhaniRabin.com

UX Strategy for Your Business: Where to Start

Have you ever heard of a UX strategy? How can you apply it to your business? Do you believe that your user will be satisfied simply by showing him your new product? UX is not limited to the digital world but includes interactions created between brand and user.

Often it is thought that our role as UX designer is only to design on-screen or to create website interfaces, redo the e-commerce cart, or create the login of a new app.

In reality, the user experience does not only develop on-screen but also includes all those aspects that take place offline (off-screen) during which the user often takes the first steps to get to know your company.

All of this can include within a User Experience Strategy designed by a UX design or a full-stack UX/UI design agency.

The user experience designer designs the user experience from the first moment a user comes in contact with your brand and continues his work even after he becomes a regular customer.

Now let us see how user experience usually works and what benefits it brings to your business.

6 Potential Technologies That Can Redefine Customer Experience

A successful customer experience strategy starts with an aspiration centered on what matters to customers and empowering frontline workers to deliver. – Brooke Boyarsky, Will Enger, and Ron Ritter

The age of digital transformation is here, and organizations once again find themselves mulling over novel customer experience strategies to attract and retain customers.

Digital transformation presents businesses with room to maneuver various approaches to garner the attention of modern buyers and live up to their expectations of impeccable customer experience, irrespective of the medium or place.

As people become increasingly conversant with their desires, organizations the world over find it quite troublesome to emulate and deliver a distinctive customer experience.

In fact, a Gartner study revealed that almost 52 percent of marketers shared the opinion that a budget apportioned to customer service responsibilities will not rise correspondingly. Apart from this, various CMOs surmise that only 18 percent of the total marketing budget is devoted to customer experience.

6 Ways to Make Your Website Succeed

Everyone wants a website that is successful – Most people think that because their website looks great that it will be successful and bring them all the visitors, conversions and riches that they desire from their website – but that’s not necessarily the case, especially without a well thought out strategy and review of your website.

iOS 11 Features For Developing Apps Targeting Better UI & UX

Apple has always tried to come up with something new with every launch of the iPhone and the dedicated iOS. However, the features of iOS 11 are something near to the concept of high-end technology. Even though the developers were found to be struggling since its introduction but the features of the operating system have huge potential to collaborate with more user integrated applications. The app developers, as well as Apple, always work on improving the UI & UX this is why the all the leading application developers are seeking hidden opportunities that can go well with the limits of iOS 11. Here we have a complete list of all the features that can be collaborated with the designs of applications to deliver what is called exceptional UI & UX.

Does Web Design really matter? Role of Websites in a Competitive World

One of the essential aspects of a brand, especially for a business that is starting out and seeking greener pastures, is the web design. This can be the thing that pulls you under your competition or pushes you above it.

The design is important because it serves as a reflection of how your brand does business and how your potential and existing customers perceive you. This is crucial in terms of websites that are new and acts as the first point of contact for a growing number of brands and businesses.