Did you know there are 7.6 billion people in the world and 3.2 billion of them actively use social media? That is how popular and powerful social media is.
With Facebook taking the big chunk of the pie, other social media sites rarely get the attention it deserves. Trends are changing and shifting towards other social networking websites.
With half of the world’s population using social media, it is a lucrative platform for businesses.
Although, very few businesses have managed to make the most of social media there is a lot of business looking for new ways to connect with their target audience and there is no better way to do that than social media.
Fostering meaningful relations with your clients result in successful sales. However, social selling is a much more targeted strategy. It entails relying on your social networks to close, qualify, and find prospects.
Its “social” in essence, because essentially you are focusing on cultivating those indispensable relationships with a constant stream of stellar content to engage customers and answering their queries to keep them intrigued until they are ready to purchase.
And when we are talking about B2B sales, nothing can help you better than your LinkedIn!!
Things are slowly shifting as LinkedIn is now gaining popularity, feeding of Facebook slow growth. In fact, many businesses have started using LinkedIn for uses that go far beyond hiring candidates for their future openings.
With more than 530 million users and 260 million active users, businesses are now seriously considering LinkedIn as a social selling platform.
LinkedIn is one of the largest professional networks to date. Most people capitalize on it to search for jobs and hire the right candidates from a vast talent pool.
However, LinkedIn can do much more than that. Businesses can make the most of LinkedIn to acquire new customers. By using LinkedIn cleverly, businesses can take their sales to the next level.
Focus on finding prospects, engage with them, build long-term relationships by delivering value driven content consistently, and see your sales go up.
Use the power of social selling to boost your revenue. Since building and maintaining relationships are easier within the network that you and your customer trust, this is where LinkedIn factors in.
Branex – Design Agency has created an infographic – Social Selling Via LinkedIn that tells you why you need to use LinkedIn for social selling and show you how to do it effectively with actionable tips.