The Best Guide to Create a Marketing Plan With These Templates

Best Guide to Create a Marketing Plan With These Templates

Marketing is a daily painstaking systematic work. And if you want your marketing to be effective, you need to plan it carefully.  And visually, of course. The marketing calendar will help you with this, which will display a plan of marketing activities with specific goals, expected results, and a set budget. Creating it is not as difficult as it seems at first glance.

You will need to complete only 7 steps. Let’s look at each of them.

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7 Must-Have Lead Generation Tools To Grow Your Small Business In 2020

Lead Generation Tools To Grow Your Small Business

Be it an initiation of a small business or first steps, starting something new can be quite intimidating without proper tools and guidelines, without which; one might take a random road out of a wild guess and with a hint of bad luck, end up in the middle of nowhere. This is why lead generation tools are so important to make use of.

An initial and a very big hurdle in turning a small business from nothing to something is its reachability. Not a lot of people know that your company exists, and so comes the trouble of making people aware of your existence. 

Lead generation is one of the few things new business start-ups must solely focus on because traffic is everything. Here are our top picks of the lead generation tools for 2020

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Agile Marketing: 10 Reasons Why You Should Adopt It In 2020

Agile Marketing Why You Should Adopt It In 2020

The past decade that has gone by has completely changed the outlook of marketing. The marketing responsibilities and methodologies that were once used to make a difference on a much larger scale might not be even crucial for a smaller scale now. And with the new decade on the rise, the future of marketing looks promising given how agile marketing trends are up and coming with the start of the year 2020.

It is quickly gaining increased popularity as, according to recent statistics, 98% of major corporations recommend agile after experiencing success through agile projects. And when compared to traditional marketing, agile projects are twice as likely to succeed as traditional marketing project management.

So the question here that arises is agile marketing just a fad or a timely trend?

Thus, looking ahead for the year 2020, it can easily be said that agile is not just a trend or a fad that will stay here temporarily before being undermined by other better techniques. It is here to stay as agile marketing is a marketing strategy involving team working collectively and putting collaborative efforts to accomplish a project goal. Agile is not based on fixed rules to be followed. Anything that flows and gets the job done within a short and efficient amount of time is the iteration of agile.

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How to Create Engaging Content for Your Mobile App

How to Create Engaging Content for Your Mobile App

It’s one thing to create a mobile app. It’s a whole different story when it comes to making the app content resonate with your audience. And not every app on the market today meets this criterion. 

Back in 2015, a group of researchers tried to determine how many apps have the content that corresponds to what they reported in the app store description. They took mobile phone apps that were supposed to help users deal with depression, some of which were recommended by therapists. 

So, what are the prerequisites of creating app content that resonates with and engages the users?

Take a look. 

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Top Social Media and Influencer Marketing Tactics for Successful SMEs

Social media is an important tool for marketing in current times. It is widely used by people, not only for entertainment purposes but also to look for relevant brands. Consumers use social media platforms to gain insight into the most powerful brands and use customer reviews to make their purchase decisions. No matter how big or small your company is, you will have to develop a social media presence to create brand awareness. It is true that bigger companies have more resources and thus better chances to market themselves, but SMEs can leverage the power of social media combined with some other strategies in order to grow. Take a look at some of the techniques that will help SMEs become successful in 2020.

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