All the SEO and website/ Google enthusiast know about structured data markup. This has proved to be one of the greatest tools to generate organic traffic. The structured data is a code that helps the search engine to add more details for users. These details are in the form of rich snippet.
They are basically used for loads of products mostly. They are very eye catching for a user. By adding the schema markup to your website, you will help the search engine to identify data that is valuable to the users.
There are many ways through which you can implement markup based on the specification of microdata. Yet, there are many cases where the rich snippets just don’t appear. And that happens even after implementing the schema structured data markup on the website.
There are loads of reasons that can really affect the visibility of the rich snippets in the Google search results. In this post, I will disclose some of the major reasons because of which the structured data markup simply doesn’t appear in the Google result.
Let’s get started and observe what are these reasons,