Marketing

Discover how to connect with your audience at the right moment through digital & traditional marketing. Learn to market your business effectively today

3 Reasons Data-Driven Stories Help Garner Media Coverage

3 Reasons Data-Driven Stories Help Garner Media Coverage

Journalists are overwhelmed with content pitches. To stand out, your pitches need to have a special angle. Data-driven pitches and storylines are more likely to command respect and authority and catch journalists’ attention. They are also more likely to augment journalists’ digital marketing strategy through SEO.

How Marketing Correctly Can Improve Business Revenue

How Marketing Correctly Can Improve Business Revenue

How important do you think marketing is for a startup company? Creating brand awareness and relevance is as important as having the staff, materials, or money to get the job done. Unfortunately, starting a business doesn’t mean you’ll automatically get leads, clients, or customers. However, investing in marketing can help you be successful in your first year and make a huge difference in your business revenue. When you take the time to have effective marketing, it gets the word out about your business and makes potential customers excited about what your company has to offer. So if you’re looking for some tips to help your new company’s marketing strategy, look over these suggestions.

5 Ways to Personalize Your Advertising Campaigns on Social Media

5 Ways to Personalize Your Advertising Campaigns on Social Media

The thing about social media is that people are looking for human interaction. They are here to spend their free time. They want to meet new people. Some are looking for friends, others for love. They want to browse content that feels personal to them. They like pages and brands that they are interested in. This makes social media advertising different than the rest. It’s unlike other marketing channels where a customer is shown all sorts of ads. It doesn’t work if you advertise basketball products to a football lover. In short, personalization is the best advertising method on social media. Let’s see five ways to personalize your advertising campaigns on social media.

Consumer Support Technologies That Can Help in Branding and Marketing

Consumer Support Technologies That Can Help in Branding and Marketing

Consumer support technologies have been evolving, and with the emergence of Artificial Intelligence and other technologies like the Internet of Things, consumer support has been more agile, approachable, and always at your fingertips. This is a unique opportunity for brands and marketers to capitalize on the evolution of consumer support technologies and improve their strategies.

8 Tips For Successful Email Marketing Campaigns

8 Tips For Successful Email Marketing Campaigns

Email is one of the best marketing mediums on the web. Studies have indicated that email marketing creates a larger number of offers than social media virtual assistant services like Facebook and Twitter, that is why all the tips for the email marketing campaign will be helpful for you.