How the Growth of AI changes Customer Support Experience in 2020

How the Growth of AI changes Customer Support Experience

AI is rapidly transforming the way companies interact with their prospects and customers. An exclusive MIT Technology Review Insights’ survey of over 1000 business leaders, “The global AI agenda,” noted that customer success and service is the area where AI deployment is highly active. By 2022,73% of respondents said it will remain the leading area of AI use in companies. 

Artificial intelligence has become a reality that is impacting the world on a daily basis and the most effective ways to harness AI is through customer service and support– the fast 24/7 functionality of AI to solve customer queries any time of the day.

AI is hugely impacting every business and transforming business processes from data collection to customer onboarding and retention. It saves time, cost, and is highly meaningful in terms of returns to the customer and client. 

Customer service is the root of any digital transformation and with AI in it, one can improve everyday experiences for customers. Gartner once declared that 89% of businesses will compete only on customer experience on a battlefield. 

This can be impacted heavily if AI and machine learning make an entry. But let’s see three important features of AI in customer service. 

Read moreHow the Growth of AI changes Customer Support Experience in 2020

Essential Customer Service Tips for 2019

Essential Customer Service Tips

As technology becomes more and more integrated into every industry, consumers are coming to expect easier access to customer service.

While many people are comfortable using a self-service portal, speaking with a chatbot or interacting with virtual assistant technology, it’s important to keep a human element involved as well. For instance, while 59% of consumers would prefer customer service methods that don’t involve talking, 40% would prefer to speak over the phone if the issue is more complicated (such as a payment dispute).

Read moreEssential Customer Service Tips for 2019

18 Proven Marketing Tactics to Attract Customers

Proven Marketing Tactics To Attract Customers

Global ad spend will reach $605 billion in 2020 — a 4.2% increase compared to 2019. It is clear from this statistic alone that businesses are doing all they can to reach out and attract new customers.

It’s not all about pumping money into your ads, though. More money spent on marketing does not guarantee more reach or higher revenue. 

Sometimes you need to get creative and find different types of marketing strategies to make your prospective customers convert.

When you give new marketing strategies a chance you can attract engaged customers and followers looking to learn more about your brand. 

We’ve compiled a list of 18 winning marketing strategies your business can start using today:

Read more18 Proven Marketing Tactics to Attract Customers

20 Best Customer Service Apps to Power up Your Business

20 Best Customer Service Apps to Power up Your Business

In today’s dynamic & increasingly competitive business environment, where the customers are highly demanding, communicate through various modes & expect one-to-one contact for real-time solutions, Companies can no longer afford to neglect this aspect. It’s time for companies to strive for Great & not just good customer service. Below facts & figures show the impact of bad customer service:-    

  • According to “American Express 2017 Customer Service Barometer”, 33% of Americans say they’ll consider switching companies after just a single instance of poor service.
  • According to “Bain & Company”, Increasing customer retention rates by 5% increases profits anywhere from 25% to 95%.

Read more20 Best Customer Service Apps to Power up Your Business