Online Marketing 101: How to Promote Your Business for Free

Online Marketing 101: How to Promote

Starting a new business can be difficult, especially when you don’t have contacts or a big enough budget. How are you supposed to spread the word, if you can’t pay for advertising?

Well my friend, today, you’ve got nothing to fear. The internet has changed the face of advertising and made it a lot more effective and cost-friendly. In fact, you can even promote your business for free in multiple ways.

If you’re an entrepreneur, trying to get your business in the limelight, look no further. Keep reading for some tips on how to promote your business without spending a single penny.

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7 Reasons Why Online Reviews are Essential for Your Brand

Reasons Why Online Reviews are Essential for Your Brand

Building a brand is an important part of growing your company and achieving success. Your brand is how the public will see and understand your company. A strong brand that people can trust and think positively of is incredibly important.

One often underrated aspect of maintaining a positive brand reputation comes down to online reviews. But why are these online reviews so important to your business and brand. Well, that is exactly what this article is going to take a look at. Read on to learn about 7 different reasons why online reviews are essential for your brand.

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7 Tips to Improve the Conversion Rate of Your E-Commerce Site

7 tips improve conversion rate e-commerce

In E-commerce, one needs to be very careful because the display of your website and your offers for your customers can cause you either huge benefit or a huge loss. A small mistake can cause the loss of good costumer for a lifetime. Let’s look at some healthy tips which show that how one can take his business to another level of success.

One thing that must be kept in mind that “Exceptions are always there” especially when it comes to CRO (Conversion Rate Optimization). Although these tips are the best tips one can use but at the same time, the person should also be ready for every kind of exceptional cases.

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6 Steps to Building a Successful Online DropShipping Business

Steps to Building a Successful Online DropShipping Business

The internet has submerged in our lives and became an essential part of livelihood. Hence, there is a wide variety of businesses that are associated with the web. For this reason, it becomes a center of attraction for newbie entrepreneurs. Among them is the dropshipping business that is becoming very popular nowadays. The most significant cause of this business for fetching the spotlight is the least investment it requires for a startup. 

Before going into details for building a successful online drop shipping business, you need to understand what dropshipping is actually like! A dropshipping is buying a product from a retailer in wholesale rate and sell it to the customer at the usual price. Basically, you act as a bridge between the supplier and the customer. This needs an interactive mobile application or user-friendly website to attract the customer. 

Once the customer places the order, you need to forward the request to the wholesale dealer, and the dealer handles the rest. You do not need to put yourself into shipping complexities or manage a huge stock of items. Although this provides less profit compared to owning a store, this is really best for starters. Unlike a retailer, you are free of product delivery tensions. Hence, your primary goal is to fulfill the customers’ demands. 

You do not need substantial startup funds if you are interested in starting a dropshipping business. Instead, it required an immense amount of hard work and dedication to begin this sort of business where you are competing with many retail giants. When it comes to customer satisfaction, you need to make your place in the market by offering quality assurance. 

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8 Ways To Bring Privacy Back Into Your Online Life

Ways To Bring Privacy Back Into Your Online Life

With the recent data breaches of Facebook, Whatsapp, and other social media applications, it is hard to believe that our data is safe out there in the world of the internet. 

For those of you who are not clear on the details, many reports suggest that the data of around 50 million Facebook users were left exposed as a result of a vulnerability in their security system. This breach also exposed Spotify and Instagram accounts, as users had logged into these applications using Facebook details. Despite this breach, a large number of users still remained loyal to the platform, not deleting their accounts. 

As for Whatsapp, 1 billion users were advised to update their app as its developers reported a security flaw that allowed the software to be used for the installation of spyware. 

If two of the largest social media platforms are not completely safe to use in terms of data privacy, how can we expect the smaller ones to be?

Whilst it is not currently possible to protect yourself entirely from data breaches and cyber attacks, you can take some precautions to increase the safety and security of your accounts. 

If you would like to know how? Keep reading. 

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