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Engagement plays a vital role in the visibility of the content to the users of the medium as well as the acknowledgment by the respective medium to enhance the reach and make it widespread. On the other hand, unlike the quality of content and regularity of posting, engagement entirely depends on your audience and other users on the platform. Therefore, you cannot control it on your own and definitely need to depend on the audience to improve it. However, there are still some techniques and hacks which you can incorporate in your social media marketing to enhance the engagement of your content.