Technology is reshaping the world in many different ways, with Augmented Reality (AR) being one of the most staggering examples of the digital revolution. According to the research, the global AR market should grow to more than $200 billion by 2022.
At the same time, business analytics revealed that over 60% of customers believe AR brings them shopping benefits. Big brands acknowledged this fact immediately and decided to provide consumers with the new type of marketing.
They designed AR-based campaigns to grab the customers’ attention, setting a cornerstone for the entire wave of similar attempts worldwide. In this post, we will show you 12 interesting examples of using AR in marketing. Let’s check them out!