Key Factors to Consider in a CRM

The industry is now evolving to be customer centric, they are becoming more and more active participants in the entire process. Their inputs and feedback is taken and incorporated. Hence the involvement is not only at the time of gathering the initial requirements as it used to be earlier. CRM is a strategic implementation of this approach, being practiced company-with CRM. The idea behind conception of CRM tools was to:

  • Maximize the return on investment and achieve customer’s satisfaction
  • Strengthen the bond of trust with them- the ultimate goal of a business. Understanding their psyche and preferences becomes really important.
  • Reduce the number of competitive threats to the business to the maximum possible extent.

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12 Things To Do After You Wrote A Blogpost – Checklist [Infographic]

Writing a blog post can be time-consuming, but if people don’t get know about your “well-done article”, that post doesn’t live up to its expectation.

A great blog post might not be read – if it was not reached to multiple levels of audience. Marketing your blog post enables it to be discovered by people from a different level of social networks or audience.

Every blogger needs to complete a series of checklist items for each of their blog post. These steps help them to do the “after posting” marketing tasks.

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Is Your Website In a Pro-Selling Mode? 7 Ways To Optimize It

Is Your Website In a Pro-Selling Mode? 7 Ways To Optimize It

A basic condition for a site’s success is to be a good seller. Of course, by this I don’t mean selling the website itself, even though Internet is full of multi-figure site transactions. Take for example the recent Instagram takeover by Facebook for around $ 1 billion, or Interclick bought by Yahoo for $ 270 million. But to close the brackets, what do these sites have in common? It’s their aptitude to attract eyeballs to their online showcase by being sales-oriented.

There are types of websites that do sell on an explicit basis: online merchants, web services and apps, blogs which sell advertising space, NPOs collecting donations. However, generally speaking, all websites (even non-commercial ones) have to convert visitors into some form of leads: subscribers, Facebook fans, prospects for direct purchase. These conversions mean sales at some point.

If you are the proud owner of an online asset, read on to see how you can optimize it for instant sales.

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The Anatomy of a Horrible Web Design Client [Infographic]

It’s almost unheard of for a business these days not to have its own website, which is great news for those who specialize in web design. The bad news is is that business clients can be difficult to deal with because they often have less than a clue about what they actually need. Most of them want eye-catching, attention-grabbing work with pizazz, flair and bright colors. In other words, they tend towards having a tacky taste. A floral shop owner, for instance, may actually want a web designer to include words such as “bokay” in order to show how cute their business is.

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