How Small Businesses Can Virtualize and Automate Customer Service 

How Small Businesses Can Virtualize and Automate Customer Service 

According to a study by Gartner, 89 percent of companies expect to compete mostly on the basis of customer service. Just four years ago, that number was only 36 percent. Customers expect more from their service experience, and more companies are meeting the demand. The study also found that by 2017, 50 percent of consumer product investments will be redirected to customer experience innovations.

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Choose the Best Advertising Channels for Your Small Business

Choose the Best Advertising Channels for Your Small Business

The digital age has changed advertising, which means that now there are numerous channels to promote your small business. That’s amazing, right? Well, not everybody would agree with this statement. This abundance of advertising and marketing channels can do wonders for your company, but on the other hand, it can be difficult to select the best media for reaching your target audience. One of the reasons for this is that many small businesses operate on a shoestring budget, which leaves much to be desired in their marketing efforts. Another significant reason is that SME managements are usually inexperienced when it comes to advertising.  Let’s examine the options and see their pros and cons.

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7 Tips to Boost Your Productivity

Productivity can be a major issue for every person. From time to time, due to different reasons, it drops and it can have devastating consequences. The deadlines that seemed to be so far away are now knocking on your door and your manager is asking questions about your progress. Keeping up the pace and finishing your projects in time can be very tricky.

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