Marketing Archives - Page 2 of 72

Tips for Equipping Your Sales Department for Growth

Each of your departments is somewhat responsible for the overall development and growth of your business, but none of them more so than your sales team. When your sales representatives are keeping up with their closed deals, you are bound to start scaling your company to introduce some operational changes to your infrastructure. In that rush to grow and manage that growth, too many companies focus entirely on other departments to make sure that other teams can handle the enhanced workload that’s about to come their way.

Although this makes perfect sense from that managerial perspective, how you handle your sales team will also contribute to the rate of your growth and to the way your business handles the upcoming changes. That said, it’s up to you to make sure that your growth strategy has a dedicated section for your sales department and their needs. Before you rush to help your marketers and service providers only, make sure to add the following tips into your strategy so that your sales department can keep up with your business growth rate and help you succeed.

3 Ways To Earn Money via Affiliate Marketing

Affiliate marketing is a broad term used to describe a simple concept: using different mediums to showcase products and encouraging viewers to buy them.

I wrote this article to show you 3 ways to earn money via affiliate marketing so that you can choose the one that might work best for you. Get started today, for free, with this step-by-step guide.

Keep reading to find out the pros and cons of affiliate marketing on YouTube, a blog, and through paid advertisements.

Influencer Marketing Strategies – How to Use Them In Crisis?

The COVID-19 crisis has had a huge impact on all areas of our lives and all industries. Marketing is no exception, so numerous businesses have realized that they need to take a pause and rethink their marketing strategies. When everyone’s lifestyle and the whole world we’re living in change, businesses must make sure that they spend their marketing budgets effectively.

Although some marketing tactics turned out to be useless during the COVID-19 crisis, this is not the case with influencer marketing. In fact, influencer marketing has become more effective than ever because now people use social media more often. The use of YouTube and other video platforms also increased because people are looking for engaging content that can entertain them while they’re at home. For many brands and celebrities, live streams and social media became the only way to connect with their fans and customers.

Quick Online Promotion Tips to Grow Your Business

To ensure the growth of your brand, you have to work on creating a robust online awareness. That said, online promotion tools such as coupon code, voucher codes, and coupon deals can earn you a considerable competitive edge over your rivals. This article focuses on quick online promotion tips to grow your business.

Mobile App Marketing: Understanding the Full Cycle

Every business is encouraged to have a mobile app. People now carry their smartphones everywhere, which means the best way for your business to remain in their minds is to have your app on their phones. This is where mobile app marketing comes in. But what is mobile app marketing, and what does it entail? We explore this topic further below.