Developing strategies to generate leads is a stepping stone for any fast-growing SaaS company. Relying mostly on monthly subscription renewals, software-as-a-service companies have to make an extra effort to retain their existing customers while also generating new, quality B2B leads who are looking for the kind of service they are offering. According to research, only 27% of the B2B leads are sales-ready when first approached. Nurturing them with relevant content throughout the sales funnel … [Read more...]
Business improvement related topics
13 Unique Branding Ideas To Consider In 2019
Branding a company is a standout amongst the most significant practice your business can take part in. Building a robust, recognizable brand will enable you to associate with your current clients, pitch to new ones, and empower dependability and recognition. But like some other business task, fruitful branding requires cautious arranging and a brilliant strategy. So we collected some fantastic fundamentals of branding from the highly dedicated team of Spark Design. … [Read more...]
7 Business Card Design Tips for a Creative Look
Business cards have for a long time played a critical role in creating person to person network and communication channels. Besides being amazing marketing tools, they are also a great way of breaking the ice, outreach and keeping contacts. Quite often, we go back to our cardholder to check out just in case we have a contact who can sort us out with a certain urgent need. The greatest beauty of business cards is that they are quick go-to resources. Not all business cards come out impressively … [Read more...]
3 Simple Ways of Improving Efficiency in Your Business
In the cut-throat world of business, survival depends upon your ability to work efficiently. More efficiency means that you are able to accomplish as much as possible with whatever resources you have. It’s far too easy for business leaders to become stuck in their ways and, gradually, for their tunnel vision to become deeply ingrained in the corporate culture. Improving efficiency is easier than you might realize, with the right guidance. The following tips can be utilized by any business in … [Read more...]
3 Self-Awareness Must-Haves for Any Business
Did you know the research on emotional intelligence emerged because people with average IQs were outperforming those with high IQs 70 percent of the time? There are many qualities associated with emotional intelligence (EQ) including empathy, honesty, and compassion. Such qualities help us perceive where others are coming from, especially in the workplace and when helping the public. With this level of understanding of other people, professionals with EQ will adjust their personal … [Read more...]