Product & UX Diagnostic
A focused teardown of your product to identify friction, confusion, and UX debt that quietly hurts adoption and trust.
Product - UX - AI - Automation
I Help SaaS and WordPress Products Remove Friction, Sharpen UX, and Apply AI where it Delivers Value.
Deep product and UX diagnostics from a hands-on product leader with nearly 3 decades of experience building, scaling, and fixing real products.
25+ years in Product & Tech
SaaS + WordPress at scale
Metrics-driven, not cosmetic
How I Help Product Teams
Clear thinking, practical recommendations, and opinionated guidance - not generic audits.
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Conversion & Retention
Improve onboarding, workflows, and feature clarity so users understand value faster and stick longer.
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AI & Automation
Apply AI and automation where it reduces cost, effort, or complexity – not as a shiny feature.
My Thinking and Analysis
Selected writing on product, UX, AI, and automation based on real-world experience.
5 Brand Management Lessons That Every Business Should Implement
The best way to learn brand management is to see others in the industry who have…
Effective Ways on How to Improve Your Amazon Sales This Year
Due to the high number of sellers, there’s a high chance that someone or even more…
The Importance of Multilingual Websites in an Increasingly Global Market
Is it still worth building a multilingual website online and going through all of the potential…
The Internet During Covid-19 – How It Changed [Infographic]
Overall, the number of internet users that have gone over 1 terabyte has increased by 138%…
Top 8 Gaming Trends to Watch Out for
As we reach halfway through the year 2020, there have been already a significant number of…