Advisory

Product advisory exists because internal teams are often too close to the product to see what is no longer working. This section focuses on the role of product advisors, fractional product leadership, and external decision support for founders and leadership teams. I break down when advisory makes sense, what good advisory actually looks like, and how it differs from consulting, coaching, or full-time product leadership. If you are a founder navigating product complexity, scaling pressure, or conflicting priorities, these articles are meant to help you think clearly before making expensive or irreversible product decisions.