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Product - UX - AI - Automation

Deep product and UX diagnostics from a hands-on product leader with 25+ years of real-world experience.

Deep product and UX diagnostics from a hands-on product leader with 25+ years of experience building, scaling, and fixing real products.

  • 25+ years in Product & Tech

  • SaaS + WordPress at scale

  • Metrics-driven, not cosmetic

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How I Help Product Teams

Clear thinking, practical recommendations, and opinionated guidance - not generic audits.

  • Product & UX Diagnostic

    A focused teardown of your product to identify friction, confusion, and UX debt that quietly hurts adoption and trust.

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  • Conversion & Retention

    Improve onboarding, workflows, and feature clarity so users understand value faster and stick longer.

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  • AI & Automation

    Apply AI and automation where it reduces cost, effort, or complexity – not as a shiny feature.

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My Thinking and Analysis

Selected writing on product, UX, AI, and automation based on real-world experience.

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