Product & UX Diagnostic
A focused teardown of your product to identify friction, confusion, and UX debt that quietly hurts adoption and trust.
Product - UX - AI - Automation
I Help SaaS and WordPress Products Remove Friction, Sharpen UX, and Apply AI where it Delivers Value.
Deep product and UX diagnostics from a hands-on product leader with nearly 3 decades of experience building, scaling, and fixing real products.
25+ years in Product & Tech
SaaS + WordPress at scale
Metrics-driven, not cosmetic
How I Help Product Teams
Clear thinking, practical recommendations, and opinionated guidance - not generic audits.
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Conversion & Retention
Improve onboarding, workflows, and feature clarity so users understand value faster and stick longer.
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AI & Automation
Apply AI and automation where it reduces cost, effort, or complexity – not as a shiny feature.
My Thinking and Analysis
Selected writing on product, UX, AI, and automation based on real-world experience.
Top 9 Lightroom Alternatives That Will Save You Money 2025
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Software 3.0: Andrej Karpathy on AI’s Vibe Coding Role in Programming
Explore the future of programming with AI! Discover how natural language revolutionizes software development for everyone.
Interview with Pranshu Kacholia, Founder of LunaCal – A Powerful Calendly Alternative 2025
Boost your scheduling game with LunaCal—the AI-driven Calendly alternative for sleek, engaging booking pages.
Strategies for Closing More SaaS Sales With Government Organizations
Unlock proven strategies to win more government SaaS contracts. Learn insider tips. Start selling smarter today.