marketing

What’s Wrong With Your Email Marketing Campaign?

Email newsletter1 e1320399660172 600x227 What s Wrong With Your Email Marketing Campaign

What e-newsletters do is they allow dentists to foster stronger relationships with their customers. At the same time, email newsletters help in strengthening branding efforts as well as help build awareness regarding your dental practice. Email newsletters also help to improve your practice’s customer service. And those are just a few of the benefits that dentists can derive out email newsletters. But just like with any marketing campaign, there are a number of mistakes that dentists can subconsciously make. In order for you to unfold your campaign’s true potential you need to eliminate all if not majority of these mistakes. Here are a few errors which you may unknowingly be making.

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How Twitter Can Help Shape Your Business

If you are reading this article then no doubt you are looking for ways to promote your business or service online. You may be new to the world of online marketing or perhaps you are looking for ways to increase the presence you already have. The first, most important point I have to make is that you should never underestimate the power of online marketing and the new levels to which it can take your business.

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Top 5 Mistakes Even Seasoned SEOs Make

Everyone makes mistakes, even seasoned professionals.  The SEO world is no different.  There are countless issues that can make even the best of SEO marketers seem marginal at best. Below are a few steps you should adhere to if you decide to become an SEO marketer or you are already one and you want to hone your skills.

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Mad Men’s Guide to Advertising as Marketing of Last Resort

I want to share with you a long-held fallacy that advertising is effective. It’s not.

How can I be so sure?

The myth of advertising as an effective means of gaining new business is based on the fact that some people, in some way, at least to some extent can visibly measure the positive effect advertising has on their product.

However…

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