Designing Your Website Using Color Psychology

Designing Your Website Using Colour Psychology

When designing a website, there is a lot that needs to be considered. From the layout to the graphics used, every element comes together to create the right user experience and overall image of your brand.

One element that needs a lot of consideration is the colors you use. Most site builders will give you the ability to choose from a huge assortment of templates, with varying color schemes. How do you select the right one for your business and target consumer base? Below, we are going to take a look at various colors in further detail to give you a better understanding of their impact in terms of web design.

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Modern Market’s Guide to Remodeling Sales Processes

The web is slowly becoming overcrowded with different companies, products, and services, that it’s getting harder for businesses to stand out and talk to the audiences they want to reach. Technology, the internet, and social media have revolutionized the way consumers shop, so much so that having a digital presence is essential to any brand out there. These changes have led marketing and sales teams to become more creative and strategic in positioning and selling their products.

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Essential Customer Service Tips for 2019

Essential Customer Service Tips

As technology becomes more and more integrated into every industry, consumers are coming to expect easier access to customer service.

While many people are comfortable using a self-service portal, speaking with a chatbot or interacting with virtual assistant technology, it’s important to keep a human element involved as well. For instance, while 59% of consumers would prefer customer service methods that don’t involve talking, 40% would prefer to speak over the phone if the issue is more complicated (such as a payment dispute).

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